huawei
Huawei is a leading global information and communication technology (ICT) infrastructure equipment and solutions provider and smart device supplier.
Purpose
Conduct a digital advertising campaign to promote the company's new product - Huawei Band 6. This campaign includes the following types of online advertising:
- search advertising on google
- advertising on the Google Display Network
- YouTube video ads
- video ads on Facebook / Instagram
- targeted advertising on Facebook / Instagram with traffic optimization
What have we done?
1
Search advertising
2
Advertising in the context display
Google networks
3
Video ads on
YouTube
4
Video ads in
Facebook/Instagram
5
Targeted advertising on Facebook/Instagram with traffic optimization
KPI for advertising campaigns
Google Search Ads
Google Display Network Ads
YouTube video ads
Video ads Facebook/Instagram
Targeted ads in Facebook/Instagram with traffic optimization
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